The Sooner You Make Your Website Responsive, The Better

Having a website that responds to different devices is vital in this day and age, find out how to make your website responsive.

pexels-photo-63572-largeIn 2015, a massive leap was made in the digital world – 60% of people in the UK used mobile devices in order to access the internet as opposed to computers or laptops. This was a very important statistic for digital marketers and web designers across the country, and it’s one of the reasons why we put such emphasis on building responsive websites.

The word responsive in terms of web design means a website that is easily viewed by any kind of mobile device, not just a large computer screen. The design adapts to the size of the phone or tablet, maintaining readable text and easy navigation. As phones get smarter, consumers rely less and less on their desktop computers, and browse the web on their phones, especially when they’re out and about. If a website doesn’t resize to their device, they’re very unlikely to stay on it and try to navigate their way round it – they’ll simply move on.

The easiest way to tell if your website is responsive is to adjust the window on your computer. If the website moves to fit the size of the window – great! Your website is responsive. If all this does is hide the website, you may want to consider a responsive design. Themes on WordPress, as well as web building sites such as Squarespace and Shopify, are already built to be responsive. It’s worth looking at your web analytics to see just how much of your traffic is generated through mobile devices, but chances are in this day an age, they numbers will reflect the high usage of smartphones and tablets for web browsing.

At Hit Refresh, we build responsive websites for businesses as part of a digital marketing solution in Worthing, including The Beach House, The Corner House, and Luxury Beach House Rentals. Get in touch via the contact page if you’re a local business in need of help with your web design.

Header image by lj91 on Flickr

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